2020 Strategic Plan

A planning team comprised of internal and external Bothwell stakeholders met and developed Bothwell Forward, a strategic plan for 2020–2025. The team reviewed and discussed the results of the CHNA survey, a SWOT (Strengths, Weaknesses, Opportunities and Threats) survey that was sent to all employees, board members, foundation directors, and community, educational and health care continuum partners, and analyzed four future scenarios that presented important uncertainties that could impact the hospital. This process helped the group identify specific focus areas and develop the strategic plan presented and approved by the Board of Trustees in January 2020.

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